• Archive for January, 2009

    Tactics To Target Buyers In China

    by  • January 31, 2009 • Advertising, B2B, Behavioral Targeting, Business In China, Buyer, Digital Marketing, Emerging Market, Integrated Marketing, Internet, lead management, Supplier • 0 Comments

    ComScore recently published a statistic for the world’s Internet population. In views of the regional spread, the Internet audiences of Asia Pacific are almost equal to the combined US and Europe. China has the largest Internet population with 179.7 million. I am suddenly inspired by all these numbers and I want to share two tactical [...]

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    Google SearchWiki

    by  • January 4, 2009 • Firefox, Google, Internet, Search Advertising, SEO, Technology, Trusted Search, User Experience, Vertical Search • 2 Comments

    It has been buzzing in the market for a while. Today I just tried Google SearchWiki.  Google now allows me to customize the search result. I can add and remove the search results. I can also add comment to the search results and share my comment with other users. I know sooner we will have [...]

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    Narrating China Internet Ad Business

    by  • January 1, 2009 • Advertising, Behavioral Targeting, Business Experience, Business In China, Digital Marketing, Internet, Media • 0 Comments

    I have been spending 80% of my time working in Shanghai. Though the market isn’t new to me, I am still understanding how it works. On this new year day, let me share what I am curious to know: Briefly speaking, less than 5 major Chinese Internet portals account for over 80% Internet traffic. In [...]

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